> **AI context:** For a structured overview of Express B2B, read [/llms.txt](/llms.txt). For complete product documentation, read [/llms-full.txt](/llms-full.txt).
Express B2B vs. Magento / Adobe Commerce — B2B Ordering Comparison                        What is manual order intake costing your team annually? [ Find out free  ](/b2b-ordering-cost-calculator)

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    Comparison 

 Express B2B vs.
Magento / Adobe Commerce 
==========================================

 Magento / Adobe Commerce is an open-source e-commerce platform built for consumer retail and extended to support B2B use cases. Express B2B is a closed, purpose-built B2B ordering portal. Magento requires custom development for native distributor features like per-account pricing, billing account hierarchy, and two-step ordering; these are built in to Express B2B.

 Magento is a serious platform — but a serious platform built for consumer retail, not for distributors who need fast B2B ordering, negotiated pricing, and multi-site management out of the box.

 [ See Express B2B in action  ](/#demo) [ Explore features ](/features) 

  What it's good at

Deep customization capability, a large extension ecosystem, and proven scale for complex catalog requirements. Adobe Commerce (cloud) adds managed hosting and enterprise support. For large operations with dedicated dev teams, it's a capable foundation.

Where it breaks down

Consumer-first architecture means every B2B feature is a customization. The B2B module is an add-on that requires significant implementation work. Multi-site setups become administrative nightmares. Day-to-day operation requires a developer. Cost of ownership is high and ongoing.

Who it's right for

Businesses with very complex catalog requirements, existing Magento infrastructure and a dev team to maintain it, or operations where heavy customization is non-negotiable. Not well suited to distributors who need B2B ordering to just work without ongoing development.

  Implementation cost: the number nobody tells you upfront
--------------------------------------------------------

A proper Magento B2B implementation — company accounts, customer-specific pricing, approval workflows, a usable buyer portal — runs $50,000–$200,000 depending on complexity, plus ongoing agency or developer retainer costs to keep it maintained. Adobe Commerce (the cloud-hosted version) adds $22,000+/year in licensing before a line of code is written.

Express B2B launches in weeks, not months, without a systems integrator. The features distributors need — negotiated pricing, multi-site ordering, approval workflows — are built in, not custom-built.

Built for consumers, adapted for B2B
------------------------------------

Magento's core ordering flow — browse catalog, add to cart, consumer checkout — was designed for a shopper, not a procurement manager placing a recurring order for six locations. The B2B module (company accounts, shared catalogs, quick order forms) improves this, but it's layered on top of a consumer-first architecture. The buyer experience still feels like an online store, not an ordering platform.

The two-step express checkout in Express B2B — add products to an order, confirm and check out — was designed specifically for B2B buyers who know exactly what they need and want to move fast.

Multi-site administration: a configuration that runs you
--------------------------------------------------------

Magento's multi-website feature — one installation, multiple storefronts — is a real capability. In practice, for wholesalers or manufacturers running branded portals per client, it becomes an operational burden. A template change propagates manually. A catalog update for one website has to be isolated from others. Standing up a new client portal means replicating a website configuration from scratch, typically requiring a developer each time.

We've built and maintained these setups for clients. The administration overhead is real and doesn't go away — it just becomes part of the cost of running the platform.

Developer dependency: the ongoing cost
--------------------------------------

Magento requires a developer for the majority of configuration changes — pricing rules, catalog updates, extension conflicts, performance issues, security patches. For a $1M–$10M GMV distributor, this is a significant and recurring overhead. Express B2B is managed without engineering: pricing is updated through the admin panel, accounts are configured by operations staff, and new sites are added without touching code.

  Side by side
------------

Feature

Express B2B

Magento / Adobe Commerce

B2B-native ordering flow

✓

~ Via module

Two-step express checkout

✓

✗

Per-account negotiated pricing

✓

~ Custom dev

Multi-site management

✓

~ Dev required

Approval workflows

✓

~ Custom dev

No dev team for day-to-day

✓

✗

Time to launch

Weeks

3–9 months

Implementation cost

Low

$50K–$200K+

  The bottom line
---------------

Magento is a capable platform for the right use case — complex catalogs, large IT teams, and operations with the budget and patience for a long implementation. For B2B distributors in the $500K–$50M GMV range who need ordering to work without a developer, it's the wrong tool.

If you're already on Magento and considering a change, Express B2B can typically be evaluated and live in the time it would take to scope a Magento B2B module implementation.

  Compare other options

 [ vs. BigCommerce B2B ](/compare/bigcommerce-b2b) [ vs. Shopify B2B ](/compare/shopify-b2b) [ vs. NetSuite ](/compare/netsuite) [ vs. Microsoft Dynamics ](/compare/microsoft-dynamics) 

Free download

B2B Portal Vendor Comparison Matrix

50+ evaluation criteria pre-filled for Express B2B. Add the other vendors you're evaluating and share with your team.

  Work email   Get it free Sending…  

Check your inbox

 Or download directly → 

   Real migration 

See what switching from Magento actually looks like.

Real deployments, specific results, honest implementation timelines — from distributors who made the move.

 [ Browse case studies  ](/case-studies) 

  On Magento and looking for something purpose-built?
---------------------------------------------------

We've migrated clients from Magento. Book a call and we'll walk through what the transition looks like for your catalog and account structure.

 [ Book a demo  ](/#demo) 

 Express B2B · Book a Demo 

 Step 1 of 3 About you 

Let's start with you
--------------------

We'll use this to personalise the demo and come prepared.

 Full name \*  

 Work email \*  

 Company \*  

 Your role  Select… Owner / Founder VP or Director Operations Manager Sales Manager Technical / IT Other  

  Continue   Please fill in your name, email, and company to continue.

About your business
-------------------

Helps us understand your setup before the call.

 Industry  Select your industry… Educational Supply &amp; Publishing Industrial Components &amp; Manufacturing Food &amp; Beverage Distribution Safety, Facilities &amp; Janitorial Supply Medical &amp; Dental Consumables Office &amp; Print Supply Chemicals &amp; Cleaning Supply Subscription Fulfillment (schools / institutions) Promotional &amp; Branded Products Agriculture &amp; Farm Supply Other distribution / wholesale  

 Annual B2B order volume  Select a range… Under $500K $500K – $2M $2M – $10M $10M – $50M $50M+  

 How do customers currently place orders?  Select the main method… Phone or email Spreadsheets or shared forms Existing e-commerce site ERP customer portal Mix of methods  

  Back   Continue   

Your ordering setup
-------------------

A few quick questions about your current workflow.

 How many customer accounts do you manage?  Select a range… 1 – 10 11 – 50 51 – 200 200+  

 Do your buyers ship to multiple locations?  Yes   No — single location  

 What's your biggest challenge with the current ordering process?  

  Back   Pick a time →   

Thanks, there!
--------------

We've got everything we need. Pick a time below — we'll come prepared with your answers so you get a demo built around your business.

 Scheduling widget

Replace with your Calendly or Cal.com embed

 Prefer to see it first? [Join a free group walkthrough every Tuesday →](/live-demo)

 Express B2B · Contact Us 

 Get in touch
------------

We read every message and reply within one business day.

 First name \*  

 Last name \*  

 Work email \*  

 Company  

 Company website  

 Phone  

 Your role  Select… Owner / Founder VP or Director Operations Manager Sales Manager Technical / IT Other  

 What's this about?  Select… Pricing question Request a demo Partnership or integration Technical question General question Other  

 Message \*  

 How did you find us?  Select… Google search LinkedIn Word of mouth / referral Industry event or conference Online ad Other  

Please fill in your first name, last name, email, and message.

  Send message    

Message sent!
-------------

Thanks for reaching out. We'll get back to you at  within one business day.

 Close 

 Express B2B · Fit Check 

 Question 1 of 5 

Find out if Express B2B fits your operation
-------------------------------------------

5 questions about your current ordering process. We'll diagnose exactly what's costing you — and whether this platform solves it.

- Takes under 2 minutes
- Personalised diagnosis at the end
- No email required to see results

  Let's find out   

Question 1 of 5

How do most of your customers send you orders today?
----------------------------------------------------

Don't overthink it — pick the one that happens most.

 By phone or email

My team transcribes them manually

  Spreadsheets or shared forms

Structured, but still manual to process

  Through an existing site or platform

It works, but it wasn't built for B2B

  A mix — every customer does it differently

Different methods, constant switching

  Continue   

Question 2 of 5

How much of your team's week goes into manually processing orders?
------------------------------------------------------------------

Think about data entry, confirmations, corrections, and follow-up emails.

 Less than an hour a week

We're pretty automated already

  A few hours — it adds up

Noticeable, but we manage

  Half a day or more each week

It's a real drain on the team

  It's basically someone's full-time job

A whole role dedicated to order intake

 Back  Continue   

Question 3 of 5

How confident are you that every order goes out at the right negotiated price?
------------------------------------------------------------------------------

Each customer may have different rates. How is that tracked today?

 Very confident — we have a reliable system

Pricing is centralised and accurate

  Mostly — but we manually double-check

Some process, but still human verification

  We catch errors — sometimes after they ship

Wrong prices reach customers occasionally

  Not very — it's a real risk for us

Pricing errors happen and we don't always catch them

 Back  Continue   

Question 4 of 5

When a customer ships to multiple locations, how does that work today?
----------------------------------------------------------------------

Select all that apply to your customers.

 Each location orders separately

No central oversight — each site is its own account

  One person manages all locations

Lots of back-and-forth, easy to get something wrong

  It's messy — errors happen regularly

Wrong addresses, wrong items, missed locations

  Our customers only have one location

Not a factor in our business right now

  All of the above apply

Multiple of these are true for different customers

 Back  Continue   

Question 5 of 5

What would you fix about your ordering process if you could?
------------------------------------------------------------

Select all that apply — most operations have more than one.

 Stop spending time on manual order entry

Eliminate the data entry work entirely

  Make sure pricing is accurate every time

Right rates, automatically, no double-checking

  Give customers a self-service way to order

They shouldn't need to call or email us every time

  Get real visibility into what's been ordered

Status, history, and confirmations without chasing

  All of the above

Every one of these is a problem for us

 Back  See my results   

Analysing your responses…
-------------------------

Identifying what's costing you the most

Here's what's costing you most:

   Chat with AI about your results    

 Express B2B AI Coming soon 

AI chat is in development — we'll notify you when it launches.

  Send me my results   [ Keep exploring instead ](/features) 

Where should we send them?
--------------------------

We'll email your personalised assessment. A team member will be in touch within one business day.

 Full name  

 Work email \*  

 Company (optional)  

 Phone (optional)  

Please enter your work email to continue.

  Back   Send my results    

Check your inbox.
-----------------

Your fit assessment is on its way. A team member will be in touch within one business day.

 [ Explore the platform ](/features) 

 [![Express B2B](/brand/lockup-dark.svg)](/)Purpose-built B2B ordering for distributors with $500K–$50M annual GMV.

### Product

 [Features](/features) [Who it's for](/industries) [Use cases](/use-cases) [Pricing](/pricing) [Cost calculator](/b2b-ordering-cost-calculator) [Free resources](/resources) [Case studies](/case-studies) 

### Company

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### Compare

 [vs. Phone &amp; Email](/compare/phone-and-email) [vs. Magento](/compare/magento) [vs. BigCommerce B2B](/compare/bigcommerce-b2b) [vs. NetSuite](/compare/netsuite) [vs. Shopify B2B](/compare/shopify-b2b) [vs. Microsoft Dynamics](/compare/microsoft-dynamics) [vs. Infor](/compare/infor) 

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