Built for businesses that sell this way
Express B2B is designed for distributors selling to repeat B2B buyers with negotiated per-account pricing and multiple ship-to locations. Proven verticals include food and beverage, restaurant supply, office supply, industrial supply, educational publishing, and safety and facilities. It is not designed for retail commerce, one-time transactions, or distributors without account-specific pricing.
Express B2B fits a specific kind of operation: repeat B2B orders, negotiated pricing per customer, multi-site buyers, and a process that still runs through phone calls and email. If that's you, keep reading.
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Recognise your business here?
These aren't marketing checkboxes — they're the specific conditions Express B2B was designed to solve.
Your customers reorder the same products repeatedly
They know exactly what they need. They're not browsing — they're reordering.
Different customers have different pricing
Negotiated rates, not public catalog prices. Each account has its own deal.
Buyers ship to multiple locations from one account
A company with 6 offices orders from one billing account to 6 ship-to sites.
Orders still arrive by phone, email, or spreadsheet
Your reps are spending real time on manual entry and back-and-forth confirmation.
You're between $500K and $50M in annual B2B sales
Beyond startup, not yet enterprise ERP complexity. The sweet spot where purpose-built ordering software delivers outsized ROI.
If you nodded to most of those — this was designed for you.
Answer 5 questions and get a personalised diagnosis of what's costing you and whether Express B2B fixes it.
Where it's already working
Different products, different markets — the same underlying ordering problem. Here's how it plays out across the industries we know best.
Publishers supplying schools, libraries, and districts
School districts are perfect billing accounts: central procurement authority, negotiated pricing, approved vendor catalogs, and PO approval thresholds. The schools themselves are the ship-to sites — dozens per district, each with their own receiving contact and delivery notes. This is exactly what the billing account + site structure was built for.
- District billing accounts each carry a curated catalog — approved texts and materials only, at negotiated pricing.
- Individual schools as sites — coordinators order for their school, billing routes to the district, ship-to is the school building.
- PO approval workflows auto-route above the district's threshold — no manual forwarding to the purchasing office.
Free download
The B2B Portal Adoption Playbook
How to roll out a self-service ordering portal to 50+ school districts — phased approach, objection scripts, and 30/60/90-day adoption milestones.
Manufacturers selling components to OEMs and production facilities
OEM buyers reorder the same components on production cycles — they know the part number, the quantity, and which plant it ships to. The complexity lies in the account structure: each OEM has an approved parts list, negotiated pricing, and multiple receiving facilities. Managing this by email and spreadsheet is where errors happen.
- Per-customer catalogs enforce exactly which parts each OEM is approved to order — no off-list items visible.
- PO number field on every order satisfies procurement requirements without back-and-forth email.
- Multi-plant ordering — a single procurement manager can stage separate orders for different production facilities in one session.
- Negotiated pricing applied automatically — no rep needed to look up the right rate or send a corrected invoice.
Distributors supplying restaurant chains, hospitality groups, and catering operations
Food distributors live and die by weekly order cycles. A regional manager at a restaurant chain doesn't need to browse — they need to reorder the same products to six locations, confirm the totals, and move on. The current process (six emails, six confirmations, two days) should take ten minutes in one session.
- Multi-order cart — stage orders for all locations in one session, review totals together, submit in one checkout.
- Ship-to sites with delivery notes per location — each restaurant gets the right order, the right address, the right receiving contact.
- Tiered volume pricing — chain buyers who order in bulk automatically receive the right per-case rate.
Free download
New Customer Welcome Email Pack
5 ready-to-send emails for getting restaurant chains and hospitality groups placing orders in the portal — from invite to 30-day reorder nudge.
Distributors supplying hospitals, corporate campuses, and institutional facilities
Healthcare networks, school systems, and corporate campuses all share the same ordering pattern: central procurement authority, many receiving locations, monthly replenishment cycles, and compliance requirements that vary by facility type. The billing account hierarchy maps directly to how these organisations are actually structured.
- One account per organisation, one site per facility — the structure mirrors reality instead of fighting it.
- Facility-level site permissions — a building manager can only order for their building; a facilities director can order for all of them.
- Approval thresholds per account type — routine janitorial orders submit automatically; capital equipment replacements route to facilities management.
Wholesalers supplying hundreds of independent retail accounts
Specialty wholesalers — apparel, lifestyle goods, artisan products — sell to hundreds of independent retailers, each with their own shipping addresses, order cadence, and account terms. The repeat ordering cycle is high-frequency and the buyer experience on a standard e-commerce site creates real friction: scrolling through hundreds of addresses to find theirs, restarting the session for every location, and placing the same kinds of orders over and over.
- Pre-saved ship-to sites per account — each retailer's addresses are stored and pre-selected, so buyers confirm rather than search.
- Two-step express checkout — add products, confirm and ship. Designed for buyers who know what they need and want to move fast.
- Per-account pricing — wholesale tiers, retailer discounts, and negotiated rates applied automatically without manual lookup.
- Real-time inventory visibility — buyers see actual available stock, not a cached number from a nightly sync that's already stale.
Anywhere the ordering pattern matches
If your customers reorder known products at negotiated prices — across one or many locations — Express B2B adapts to your model.
Medical & Dental Consumables
Practice groups ordering the same consumables under GPO pricing to multiple clinic locations.
Office & Print Supply
Branded stationery, print materials, and office supplies distributed to corporate clients with per-client catalogs.
Lab & Research Equipment
Universities and research institutions ordering approved reagents and equipment to multiple lab sites.
Promotional & Branded Products
Merch suppliers running a branded portal per corporate client — each company's employees see only their logo, their catalog, and their pricing. One platform behind all of them.
Subscription Fulfillment
Companies enrolling students or members at scale — school districts bulk-registering for subscription programs.
Chemicals & Cleaning Supply
Commercial cleaning chemical distributors with different formulations approved per facility type and compliance tier.
Agriculture & Farm Supply
Seed, fertiliser, and equipment suppliers to farms and co-ops — seasonal bulk orders with volume-based pricing.
Specialty Trade Distribution
Distributors in niche trade categories — art supply, craft materials, or professional tools — serving institutional buyers.
Different products. Different markets. Same problem.
Every business on this page sells to buyers who know exactly what they want, have negotiated pricing in place, and are still placing orders the old way. Express B2B replaces that workflow with a purpose-built ordering experience — and the platform adapts to their account structure, not the other way around.
Recognise your business here?
Book a 30-minute call and we'll show you how the platform maps to your specific customers, pricing structure, and ordering workflow — using your real setup, not a generic demo.